Backlash: The Undeclared War Against American Women by Susan Faludi

By Susan Faludi

Skillfully Probing the assault on Women’s Rights

“Opting-out,” “security moms,” “desperate housewives,” “the new child fever”—the development tales of 2006 go away without doubt that American girls are nonetheless being barraged through an identical backlash messages that Susan Faludi brilliantly uncovered in her 1991 bestselling publication of revelations. Now, the ebook that reignited the feminist circulate is again in a 15th anniversary variation, with a brand new preface by means of the writer that brings backlash recognition modern.

When it was once first released, Backlash made headlines for puncturing such favourite media myths because the “infertility epidemic” and the “man shortage,” myths that rejected statistical realities. those willfully fictitious media campaigns additional as much as an antifeminist backlash. no matter what growth feminism has lately made, Faludi’s phrases this present day look prophetic. The media nonetheless love tales approximately stay-at-home mothers and the “dangers” of women’s profession pursuits; the glass ceiling remains to be low; ladies are nonetheless punished for desirous to be successful; easy reproductive rights are nonetheless putting by means of a thread. The backlash truly exists.

With ardour and precision, Faludi indicates in her new preface how the creators of industrial tradition distort feminist strategies to promote items whereas promoting ladies downstream, how the feminist ethic of financial independence is twisted into the patron ethic of shopping for strength, and the way the feminist quest for self-determination is warped right into a self-centered quest for self-improvement. Backlash is a vintage of feminism, an alarm bell for ladies of each new release, reminding us of the risks that we nonetheless face.

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Extra resources for Backlash: The Undeclared War Against American Women

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In the 1hagazme Image, women do no work except housework and work to keep their bodies beautiful and to get and keep a man. ana THE HAPPY HOUSEWIFE HEROINE 31 This was the image of the American woman in the year Castro led a revolution in Cuba and men were trained to travel into outer space; the year that the African continent brought forth new nations, and a plane whose speed is greater than the speed of sound broke up a Summit Conference; the year artists picketed a great museum in protest against the hegemony of abstract art; physicists explored the concept of anti-matter; astronomers, because of new radio telescopes, had to alter their concepts of the expanding universe; biologists made a breakthrough in the fundamental chemistry of life; and Negro youth in Southern schools forced the United States, for the first time since the Civil War, to face a moment of democratic truth.

The magazine surely does not leave out sex; the only passion, the only pursuit, the only goal a woman is permitted is the pursuit of a r@ It is crammed full of food, clothing, cosmetics, furniture, and the physical bodies of young women, but where is the wor of thought and ideas, the life of the mind spirit? In the 1hagazme Image, women do no work except housework and work to keep their bodies beautiful and to get and keep a man. ana THE HAPPY HOUSEWIFE HEROINE 31 This was the image of the American woman in the year Castro led a revolution in Cuba and men were trained to travel into outer space; the year that the African continent brought forth new nations, and a plane whose speed is greater than the speed of sound broke up a Summit Conference; the year artists picketed a great museum in protest against the hegemony of abstract art; physicists explored the concept of anti-matter; astronomers, because of new radio telescopes, had to alter their concepts of the expanding universe; biologists made a breakthrough in the fundamental chemistry of life; and Negro youth in Southern schools forced the United States, for the first time since the Civil War, to face a moment of democratic truth.

She explained her share in creating the feminine mystique. "Many of us were psychoanalyzed," she recalled. "And we began to feel embarrassed about being career women ourselves. There was this terrible fear that we were losing our femininity. " If the real women editors were not, somehow, able to give up their own careers, all the more reason to "help" other women fulfill themselves as wives and mothers. The few women who still sit in editorial conferences do not bow to the feminine mystique in their own lives.

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